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Product image showing front left view of α1 II camera body Product image showing front left view of α1 II camera body

α1 II

Unrivalled

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THE LATEST

Image of SEL2870GM

SEL2870GM

Standard zoom FE 28-70mm F2 GM

Living room scene with sofa and table to left, chairs and table to right, coffee table centre and TV on a plinth with ornaments to each side and screenshot of red and blue water droplets

BRAVIA 9

Our brightest 4K ever

Light brown sofa, table and chair in a living room with wall-mounted TV and soundbar on a plinth, and glass wall to the right overlooking a cityscape

BRAVIA Theatre Quad

The true sound of cinema

A young woman wearing LinkBuds Fit earbuds while stood on a train platform, engaging with her phone as pop outs of social media surround her.

LinkBuds Fit

Keep every world on

Photo of a man looking through viewfinder

α6700

Next generation creativity on the go

A promotional shot of the new 1000X Series in smoky pink.

1000X series

Discover 1000X series

Living room scene with light brown sofa right, coffee table centre with book, and TV on a plinth with ornaments to one side and screenshot of blue water droplets

BRAVIA 8

Aesthetic slimness, blends in beautifully

Person sitting on a bed wearing BRAVIA Theatre U while watching a movie on a tablet with wall behind

BRAVIA Theatre U

Wearable cinematic bliss

Side profile of a gamer wearing the INZONE H5 headphones with the microphone down and in use

INZONE H5

Game harder, for longer

WHAT'S HOT

Our Spring Favourites

Refresh your home

Bravia 7
BRAVIA 7 | XR Processor | Mini LED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)
BRAVIA 7
5
(1000)

Starting at (NZD inc. GST)

WH-1000XM5
WH-1000XM5 Wireless Noise Cancelling Headphones
WH-1000XM5
3
(100)

Starting at (NZD inc. GST)

ILCE-7RM5
α7R V full-frame high-resolution camera
ILCE-7RM5
3.5
(200)

Starting at (NZD inc. GST)

SEL70200G2
FE 70-200mm F4 Macro G OSS Ⅱ
SEL70200G2
4.5
(300)

Starting at (NZD inc. GST)